Vanderbilt Commodores

Client

Vanderbilt University

Date

2019 - Present

Services

Official Athletic Site, Mobile App & Marketing
Vanderbilt Commodores

About the Partner

The Vanderbilt Commodores are the intercollegiate athletic teams that represent Vanderbilt University, located in Nashville, Tennessee. Vanderbilt fields 16 varsity teams (6 men's teams and 10 women's teams), 14 of which compete at the National Collegiate Athletic Association.

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Design & Development

Vanderbilt is an elite University and Athletics Department in one of the most vibrant and fastest growing cities in America. Their custom website is built to keep pace with their massive growth.

Our creative team partnered with our development team and designed a site that not only could serve as a smooth, lighting-fast platform to keep up with the school’s athletic news, rosters and highlights, but also provide users with stats and a comprehensive schedule for each and every sport.

Our UX / UI backend team created custom pages for the Commodores including custom call to action buttons, banners and signing day pages, and even photo galleries. Our proprietary engineering and development skyrocketed user engagement and increased overall site retention rates.

"Really thankful to work with people who are willing to ideate, adapt & try things."

Lauren Belisle

Senior Associate AD

Mobile App Design

Vanderbilt wanted to give fans the chance to customize their experience in the mobile app to increase utility and entertainment. Commodore fans can chose their favorite team and have a home screen catered to their experience, while still have access to all other rich media and streaming content.

Initial Results

Featuring breaking news, high quality photos, box scores, post-match articles, videos, and full schedules for all 16 of Vanderbilt sports.

The fans can access Vanderbilt's digital platform with content geared towards a mobile first experience.