Case Study

How the City of Hernando Is Powering Community Engagement and Tourism with WMT Digital

“We wanted a way for people to stay informed about what’s happening in the community and help visitors discover more of what Hernando has to offer. Thanks to the expertise of WMT, we have been able to launch an always-on experience that does just that.”

— Gia Matheny, Community and Economic Development Director


 

As one of the fastest-growing communities in Mississippi, the City of Hernando saw an opportunity to modernize how residents and visitors engage with local events and experiences. Despite a strong calendar of community programming, the city lacked a centralized digital platform to promote events, highlight local businesses, and help visitors explore everything Hernando has to offer.

To solve this, Hernando partnered with WMT Digital to launch a unified mobile platform that brings together events, local businesses, and cultural experiences into one centralized destination.

With WMT’s platform, Hernando can:

  • Centralize communication across events, tourism, and local businesses
  • Promote community programming and showcase local attractions
  • Support tourism and heritage initiatives through interactive experiences

The result? An always-on digital experience that keeps residents informed, supports local businesses, and makes it easier for visitors to explore the community — driving measurable impact:

  • 89K+ screenviews (+29% YoY)
  • 53K+ sponsor impressions
  • 50%+ push notification engagement

See how the City of Hernando is powering community engagement and tourism with WMT Digital.

Download the full case study here.

TOASTY!