Auburn University & WMT Digital Win Gold for Football Gameday Mode Feature
MIAMI, Fla. – Auburn Athletics has earned a Gold Award at the prestigious AVA Digital Awards for their innovative Football Gameday Mode, developed in partnership with WMT Digital. This feature revolutionizes the game day experience for fans by providing seamless, real-time digital engagement.
“We believe the true beginning of gameday is our fans sitting on the couch, coffee in hand, planning out their day using the Gameday Mode feature in the Auburn Tigers app,” said Daniel Watkins, Senior Associate AD, Auburn Athletics. “Our team, led by Greg Ostendorf, has done an incredible job bringing this idea to life for our fans, and we couldn’t be more appreciative of this recognition.”
Developed in collaboration with WMT Digital, the Gameday Mode feature provides Auburn fans with an interactive, real-time companion for planning and navigating game day. Key functionalities include:
- Personalized Schedules: Fans can customize their game day itinerary, ensuring they don't miss any pre-game or in-game activities.
- Live Updates: Real-time notifications keep fans informed about game developments, traffic updates, and weather conditions.
- Stadium Information: Interactive maps and facility details assist fans in locating amenities, seating, and points of interest within the stadium.
- Exclusive Content: Access to behind-the-scenes videos, player interviews, and other exclusive content enhances the overall fan experience.
The feature sets a new standard for mobile interactivity in college athletics, offering a more customizable and user-friendly platform that enhances fan engagement.
The AVA Digital Awards is an international competition recognizing outstanding achievements in digital communication. Judged by the Association of Marketing and Communication Professionals (AMCP), the awards honor excellence in creativity, innovation, and effectiveness across various digital platforms.
For more information on WMT Digital, please visit https://wmt.digital.
For more information about the AVA Digital Awards, visit https://avaawards.com.